| Actually, thinking about this a tad more seriously, it might not even be practical since a lot of domestic cricket is currently not televised at all, anywhere, except maybe the key finals etc ..at least that's how it is in India and Pakistan, am guessing is pretty similar in Aus and SA..
So, whilst it costs next to nothing for Channel 5 to put on domestic league matches from Argentina at 3am, it will cost a fortune for them or another UK-based broadcaster to do the same...
This is because Boca Juniors v River Plate is televised in Argentina, and all Channel 5 need to do is to buy the UK rights for recorded broadcast, which surely can't be worth much in the first place. And the opportunity cost is probably not too great either, its not as if they broadcast much else that's informative or entertaining!
On the other hand, if they or anyone else wanted to broadcast the one day final from Pak, eg, Lahore v Karachi, they will have to get a whole team of people down there to broadcast it first, at exhorbitant cost.. Secondly, even if the match is being broadcast locally, the opportunity cost of a UK broadcaster clearing up a whole day's peak scheduling might be too great...and if they don't broadcast these things live, it sort of loses the impact for me!
I think the only way forward is a dedicated Cricket channel on PPV...which has rights to all cricket, incl. International and first-class, A-team tours and Under-19 etc...and then those who are interested can pay for it, instead of cricket fans subsidising incessant football chatter! In today's digital age, one channel would be enough, since if more than one Test is on, as currently, you can always use the multi-screen option...
Just think of it...a TV version of Test Match Special, only one which runs 24/7, every day, season or off-season... surely there's money to be made here? |